{"id":60,"date":"2025-02-08T15:58:04","date_gmt":"2025-02-08T20:58:04","guid":{"rendered":"http:\/\/guizable.xyz\/?p=60"},"modified":"2026-02-04T19:09:25","modified_gmt":"2026-02-05T01:09:25","slug":"podcast-sessions-localize-optimize-monetize-bbcs-kasia-jablonska","status":"publish","type":"post","link":"http:\/\/streamapse.com\/TAR\/?p=60","title":{"rendered":"Podcast Sessions: Localize, Optimize, Monetize: BBC&#8217;s Kasia Jablonska"},"content":{"rendered":"<p style=\"padding-left: 40px; text-align: center;\"><strong>Localize, Optimize, Monetize: BBC&#8217;s Director of Digital &amp; OnDemand Kasia Jablonska on FAST Marketing.<\/strong><\/p>\n<p style=\"padding-left: 40px;\">Kasia Jablonska is the Director of Digital and OnDemand at BBC Studios Ltd, overseeing product development, content strategy, and curation for B2B2C\/B2C players and FAST (Free Ad-Supported Streaming Television) channels across EMEA. With executive-level expertise in commercial strategies, business development, and digital monetization, she has driven multimillion-dollar revenues and strategic partnerships at leading media companies, including Endemol Shine, NBCU, and Scripps.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/yo9_2BD-U0M?si=r0ryyEiYd37bzH84\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<div class=\"Question-container\">\n<div class=\"ques-heading medium smFont\">\n<div id=\"label_ques_677f78e0a139dff9f4552e9f\" class=\"sec-heading txt_Help\">\n<p style=\"padding-left: 40px;\">On The Menu:<\/p>\n<\/div>\n<\/div>\n<div class=\"ques-subheading smFont\">\n<div class=\"sec-heading\">\n<ul>\n<li dir=\"ltr\">Using data-driven insights for content and audience decisions.<\/li>\n<li dir=\"ltr\">Adapting content to regional audience preferences for higher success.<\/li>\n<li dir=\"ltr\">Innovative ad formats attract smaller advertisers.<\/li>\n<li dir=\"ltr\">Integration with existing broadcaster models for sustainable growth.<\/li>\n<li dir=\"ltr\">Optimizing workflows with technology, processes, and collaboration.<\/li>\n<li dir=\"ltr\">Reintroducing older content to new audiences at lower costs.<\/li>\n<\/ul>\n<p style=\"padding-left: 40px;\">Outgrow offers startup founders and tech-first businesses a range of well-designed tools to engage their audience in a smart way. <a href=\"https:\/\/outgrow.grsm.io\/beuxyd85gc7602\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #ff0000;\"><strong>Start Your Free Outgrow Trial Now!<\/strong><\/span><\/a><\/p>\n<p style=\"padding-left: 40px;\">Every product\/service is selected by editors. Products\/Services you buy through these links may earn &#8220;Guizable&#8221; a commission or revenue.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Localize, Optimize, Monetize: BBC&#8217;s Director of Digital &amp; OnDemand Kasia Jablonska on FAST Marketing. Kasia Jablonska is the Director of&#8230;<\/p>\n","protected":false},"author":1,"featured_media":61,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,359],"tags":[],"class_list":["post-60","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news","category-podcast-sessions","entry","double"],"_links":{"self":[{"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=\/wp\/v2\/posts\/60","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=60"}],"version-history":[{"count":1,"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=\/wp\/v2\/posts\/60\/revisions"}],"predecessor-version":[{"id":15678,"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=\/wp\/v2\/posts\/60\/revisions\/15678"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=\/wp\/v2\/media\/61"}],"wp:attachment":[{"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=60"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=60"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/streamapse.com\/TAR\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=60"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}